Mark Franklin teaches career management at University of Toronto, is co-founder of OneLifeTools, CareerCycles Practice Leader and Stu Conger award-winner. He co-authored Who You Are Matters! and Online Storyteller, trained 1,000+ career professionals on using structured reflection, gamification, technology and blended delivery. Mark consulted in his earlier engineering career, before earning a master's in counselling then leading universities’ student services initiatives. His insights appear on CBC, GlobalNews and The Globe and Mail.